Exactly how has the corporate marketing world so clearly overlooked this surefire marketing/branding tactic? Ladies, gentlemen and Undergrounders, we bring you The Corporate Drinking Song:

Yes, let’s all drink to Russian Gas giant Gazprom, which leverages powerful alcohol-related branding lyrics like:

Let’s drink to you, let’s drink to us, Let’s drink to all the Russian gas

Well said Gazprom!

Once again, the Underground takes the lead in bringing you the latest, cutting-edge marketing news. (And all for free!)

Let’s drink to you, let’s drink to me, let’s drink to the Underground in all her copywriting glory!

Keep drinking, Tom Chandler.