Every once in a while I feel the urge to streamline best-of-breed architectures while scaling visionary content, and as soon as the nausea passes, I head for the Web Economy Bullshit Generator.
The Web Economy Bullshit Generator
I first blogged about this years ago, and while it could probably use a language update (who “reintermediates out-of-the-box e-commerce” any more?), it’s still a useful, relevant tool for many online marketers.
At least that’s what a casual survey of marketing blogs would suggest.
If that’s just a little too e-commerce for you, then consider the Web 2.0 Bullshit Generator, which offers you the ability to “harness citizen-media folksonomies.”
I suggest using both at the same time, making it possible to engage 24/365 mindshare while integrating peer-to-peer synergies.
(I’m doing it right now, and I’m telling you it makes feel awesome and a little dirty at the same time.)
So the next time you need to fill that ad, report or blog post with marketing jargon that absolutely no one could disagree with (you can’t disagree with something that doesn’t exist), then drop by.
I looked for a Social Media Bullshit Generator, but then realized (somewhat foolishly) that a visit to many social media guru blogs offers pretty much the same effect.
Keep bullshitting, Tom Chandler.
UPDATE: I missed the Bullshit 3.0 site the first time around. I’m not sure it’s as vertically agile as the first two, but it’s clearly bootstrapping seamless engagement, and really, what more could you ask for?
Don’t forget David Meerman Scott’s “The Gobbledygook Manifesto,” http://www.webinknow.com/2006/10/the_gobbledygoo.html , in which he analyzed a zillion press releases and came up with a similar list of deathly words.
John White(Quote) (Reply)
Nicely done, though the generators I mentioned can create custom bullshit, the value of which should not be underestimated.
TC(Quote) (Reply)