What do you do when you’re doing more copywriting work for a client — but effectively getting paid less? The Copywriter Underground talks about “Project Creep” — and how to avoid the revenue drains that follow.
Read more →What do you do when you’re doing more copywriting work for a client — but effectively getting paid less? The Copywriter Underground talks about “Project Creep” — and how to avoid the revenue drains that follow.
Read more →Done any free work lately? Or seen that work used in multiple places — without ever receiving a dime for the additional uses?
The never-demur Harlan Ellison — a successful, outspoken and abrasive writer — tells it like it is in this short interview. Great stuff — I would have laughed more if so much of it hadn’t been painfully on target.
Ellison still writes on a manual typewriter, and successfully sued movie producer James Cameron after noticing the original Terminator script bore a striking resemblance to two of his own short stories.
He’s fought (viciously) for writer’s rights since the early 1960s, and serves as an excellent counterpoint in the current times, where intellectual property and creator’s rights seem to be going to the way of the Dodo bird.
Bookmark this video, and when you feel yourself edging towards a giveaway — when you’re about to apply a value of “zero” to your work — give it another viewing.
And then read Michel Fortin’s latest “Olympic” pricing post. I wouldn’t apply his approach on all my jobs, but it’s a good example of thinking through the pricing process — namely, what are you really getting paid for, and what does your client know about the process?
Keep writing, Tom Chandler.
AT&T is now offering realtime monitoring services to small and medium sized businesses. Big Brother’s watching, and it turns out he’s your boss…
Read more →For 25 years I wrote copy. I'd tell you I've become a consultant, but I do that and still write more than ever.
The Writer Underground is a reflection of my interesting in writers, writing, freelance writing, copywriting, writer's tools, ebooks, linux, text editors, creativity - and everything else that bubbles up.
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How to Pitch New Clients, How to Pick Them, and Why You'd Want to do Either
How to Negotiate Copywriting Fees Without Turning Into an Asshole: A Nine Step Short Course
My Interviews With Successful Writers
Working Writers (interviews focusing on tools and workflow)
Leveraging the Value-Added Copywriter: An Underground Manifesto
The Real Secret To A Long, Healthy, Successful Copywriting Career
Writing Video Scripts For No Good Reason (And Some Very Cool Free Software To Help You Do It)
How To Write a Billboard (or, Copywriting at 70 MPH)
How Serious is Your New Prospective Client? Four Easy Questions Help You Figure It Out.
